Five Steps to a Great B2B Podcast!

We love podcasting – it’s a fantastic way for companies to spread the word about their great product or service, without ‘pitching’ or ‘over selling’. Nowadays, if you are a consultant, financial advisor, or service provider of any kind – you’ve got a wonderful opportunity to position yourself as an ‘authority figure’ and build a great tribe around you by creating a podcast that really works to stir the imagination of your target audience. Could you have your own branded podcast? Wouldn’t this take soooo much time, energy,...

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Sheonah Howlett – Social Bee Marketing

What does it take to move from the world of Sales and PR to consultancy? We spoke to Sheonah Howlett of Social Bee to find out! Q1.  Did you always want to become a consultant or did you fall into the role?My background prior to going into consulting was primarily as a sales and business development person, with a smackle of digital development / project management and a fairly large dose of PR/Marketing. For me I’ve always fallen into my roles. In fact I’ve even taken on a position and fixed contract purely on a couple of hours conversation at a friend’s...

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